CONVERSATIONAL BY DESIGN
Almost without exception, business card exchanges have led to a conversation about the imagery on each card, and a little bit of personal insight on the person who bears it. For a storytelling organisation, it helps when each introduction starts with a window of storytelling opportunity.
PAPER WITH PERSONALITY
Why bother being personal if it's just going to throw information at people? The Braves are a friendly folk and every piece of stationery comes with a touch of the conversational.
Agency & Client: Brave New World
Creative Team: Freeda Lazar & Shreya Gupta